... When I say that “Donald Trump” was responsible for the sudden and unexpected surge in sales of 1984, what
I mean is that the media seized upon a remark by Trump advisor
Kellyanne Conway in response to the controversy over the number of
people who viewed Trump’s inauguration a week ago. Trump opined that
one and a half million people attended the festivities. The media
laughed at that number, claiming it was much lower. Sean Spicer, in his
first appearance as the administration’s press secretary, insisted that
Trump was right and that, in fact, “that was the largest audience to
witness an inauguration, period. Both in person and around the globe.”
The media went to town on that, emitting dozens of articles with graphs,
charts, statistics, and expert testimony. According to their count,
what Trump, and Spicer, said was demonstrably false.
In
one gleeful exchange on NBC’s “Meet the Press,” Chuck Todd repeatedly
pressed Kellyanne Conway on the issue. Why Did President Trump and then
his press secretary deliberately lie about the facts of the size of the
crowd at the inauguration? Conway parried that the press seemed
determined to put the new administration in a bad light. For one thing,
she noted, we didn’t really know what the total number of people who
watched the inauguration was. For another, the press, fixated on crowd
size, essentially ignored a reporter’s tweet that Trump had had the bust
of Martin Luther King Jr. removed from the Oval Office when that really
was demonstrably false. It was all, said Conway, part of the general
effort to diminish and delegitimate the new administration. All that
slid of Todd’s back, who came back to the facts about the size of the
crowd. Spicer, said Conway, “gave alternative facts.”
Todd instantly jumped on the phrase, claiming that “alternative facts” are not facts but “falsehoods.”
It
should go without saying that “alternative facts” by no means need be
falsehoods. They might just be facts that not one has mentioned or
noticed. You glance out of a window and the wall on the other side of
the street looks pinky-red. In reality, it is white, something the
additional and alternative fact that a blazing red sunset was occurring
explains.
But the Internet
was not going to be detained by that brake on presumption. No siree. It
was the work of a moment for some clever people with Twitter accounts to
broadcast the meme that the Trump administration is just like Big
Brother in 1984, deliberately distorting reality and undermining
facts with their own politicized and malevolent narrative of
“alternative facts.”
Overnight, the malignant fantasy went viral (and copies of 1984 flew off the virtual shelves at Amazon). In another piece in The New York Times,
the book critic Michiko Kakutani said that Conway’s invocation of
“alternative facts” was “chillingly reminiscent . . . of the Ministry of
Truth’s efforts in 1984 at ‘reality control.’”
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